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The second most effective way of driving free targeted traffic to your website or blog is to use a method called article marketing. Article marketing is when you write content for article directories such as Ezine Articles in hopes of having readers click through your articles onto your website or blog. Now, you might be thinking, “Why would I write content for another site rather then my own site?”. And this is a very valid point. However, if you know how to use article marketing correctly then you will be building your own business rather then the article directories.

The best way to go about article marketing to drive free traffic is to tease the reader. Basically, you will want to grab the readers attention and get at there emotions running in the beginning of the article and only give them a little taste of what they want in the body of the article. This way the reader will be left wanting more and will most likely click the next thing they see offering a solution to their problem. And this is where you will come in with a link to your website or blog.

I’ll be honest with you though, article marketing is something that many people get wrong and end up wasting their time with. And just like SEO, I could write many pieces of content on article marketing (and I will in the future) so it is not practical to go in depth right now. But just know that if you can perfect the art of article marketing and are even half decent at writing then you can drive loads of traffic for free using this method.